Google sign-in provides only your basic account identity—name, email address, and profile image—so SONARmetrics can create and secure your account. Google Ads is always a separate, administrator-authorized connection.
How SONARmetrics uses Google Ads data
With an organization's permission, SONARmetrics uses Google Ads OAuth to discover authorized advertising accounts and import read-only account structure, campaign, ad-group, ad, spend, impression, click, conversion, conversion-value, currency, and timezone data.
SONARmetrics uses this information only for reporting, attribution, annotations, ROAS, and profitability calculations. It does not create, edit, pause, or delete Google Ads campaigns, ad groups, ads, keywords, or account settings.
Store, Meta, TikTok, fulfillment, and notification data is accessed only after an organization administrator connects that provider and reviews its permissions.
SONARmetrics uses connected data to synchronize commerce records, calculate performance, reconcile operations, and deliver the features you choose. We do not sell personal information or use customer data to build advertising profiles.